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"You have not done enough, you have never done enough, so long as it is still possible that you have something to contribute to your customer's satisfaction." --John Q. Customer |
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In an economy where goods and services are bought, not sold, customer service stinks. Rude is in, smiling's a sin. Customer expectations are so pitifully low, that customers expect abuse. And the kicker is, the competition isn't doing better. JOHN Q. CUSTOMER'S SATISFACTION REPORT, a monthly customer service newsletter, was launched as a connoisseur's guide to the world-class customer service that is expected from a worldwide service economy. Working incognito and paying his own way to ensure nonpreferential treatment, John Q. Customer (a pseudonym) has spent decades reviewing the world's best and worst customer service in a frank and personal way. His audience of corporate executives, customer service representatives, and interested consumers is limited to maintain exclusivity. John Q. Customer's critical reviews, candid evaluations, and independent recommendations of the world's service industry are sought-after reading, sometimes with apprehension from those executives who are the target of his objective criticism. Customer's reviews and recommendations are unbiased, impartial and reliable.
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There are many competent organizations that rate products. JQC's SATISFACTION REPORT rates the service and customer relations. You may offer the best products in the world, but they are worthless if potential customers aren't willing to do business with you. JOHN Q. CUSTOMER'S
Bottom line: Companies spend a lot of time, money, and training to make their customers happy--sometimes with spectacular results, oftentimes, however, it's a pathetic showing. John Q. Customer evaluates how well their efforts worked in a face-to-face encounter. |
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All content copyright 2000-2003, John Q. Customer, Inc., All rights reserved. |
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